Idea 1. Back in 2005 the company I worked for had already launched a consumer shopping magazine that specialized in doing honest to God product comparisons. Like we’d have 5 of the best sisig in town and compare them. Or six of the most packed burgers. Or they can be as mundane as comparing the total resistance of five brands of tissue paper or the chicken gravy from the top three fast foods.
That magazine was called The Reviewer and it would be cool if a group of people took off and did that again. It would be easier in the sense that you don’t need to have advertising to support you since it’s something you’d have to do by yourself to avoid any biases. The blog won’t review restaurants or establishments. It reviews products in contrast to other products and you’d need to be a very sensitive consumer to see through the marketing. It sounds easy but believe me, it isn’t.
Idea 2. Are you a photographer, talent manager or make up artist? It would be fun to produce a site showcasing the beauty industry with one catch: zero use of Photoshop or any photo manipulating tool (with the exception of crop and B&W conversion). Real photography. Real models. And I mean REAL MODELS. You know how anyone can be a model these days? Well, a blog like this will definitely showcase raw talent from photographers, make up artists, stylists – and yes, bringing back the super models! It’s easy to get shocked when browsing through a magazine and you find out that the model was not photoshopped – you tend to ask for the name of the model and photographer in the credits!
Again, I think this concept would look better as a glossy industry mag but a blog should work just fine.
Any takers? If you do borrow these ideas, tell me. I’d gladly help promote them! 🙂