Mostly Everything

The Hype

I’ve owned two Macintosh portables. The first I bought back in 2004. It was second hand. But it didn’t matter. It was, in most ways better than the other laptop offerings at that time. It didn’t have viruses, I never needed to turn it off, and it opened native Windows office files pretty well.

The second Mac I bought in 2007. I stuck to the brand because this time, I could record audio and video podcasts on the fly. It didn’t just run native Windows files, it ran Windows. And it retained all the neat things I loved about the previous Mac, but lighter, and in sexy black.

When I bought these two computers I never recalled a clause that said I had to be tied with a specific wireless Internet provider for WiFi. I also never recalled having to go to a Macintosh reseller just to perform a System Update or activate my operating system. And yeah, I remember also paying a fair price for it.

I want to recall those memories when Apple was all about being remarkable and different from the status quo.

I want to recall those memories when an Apple product meant so much more than the hype.

Thus ends an age, I guess.