Categories
Mostly Everything

Dawn of the Blogging Relations Officer

testimonial_blogger.jpg

I’ve dealt with with Web 2 companies on several occasions through their Blogging Relations Officer (I kid you not). Yes, there are such positions that exist in the new corporate set up. A BRO or Blogging Relations Officer is in charge of public relations for the blogosphere. Though it may still be far off to consider bloggers as members of mainstream media, their influence and presence in the online web space cannot be underestimated. Take for instance Fring, a VoIP service that has a dedicated page for blogger testimonials for their service (Cellphone9, my mobile phone blog is mentioned).

Does your company have a blogging relations officer?

By Jayvee Fernandez

Jayvee Fernandez is a tech enthusiast, EAN certified SCUBA Diver and underwater photographer based in Metro Manila, Philippines. His photos and videos have appeared in various international and local publications including Random House Germany, Discovery Channel Canada, and CNN.

One reply on “Dawn of the Blogging Relations Officer”

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.